B.E. GOOD! Podcast

Kelly Peters: The Power of Data, Evidence & Scientific Thinking


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- How a VCR changed everything for Kelly and got her interested in behavioral sciences

- Kelly’s roots in financial services and building empirical models to help predict risk

- How she learned that listening to people never helps us get at what they truly need and value

- The most satisfying aspect of Kelly’s 10+ years of applying behavioral science

- Kelly’s perspective on freedom, unity and liberty – and how this relates to the American and Canadian responses to COVID-19

Download the transcript